.sell-how{--bg:#eef0f8;--paper:#ffffff;--cream:#f5f3f0;--ink-900:#0f172a;--ink-800:#1e293b;--slate-600:#475569;--slate-500:#586273;--slate-400:#5b6878;--line:rgba(203,213,225,.6);--line-2:rgba(148,163,184,.55);--orange:#f97316;--orange-dark:#ea580c;--orange-deep:#c2410c;--green:#16a34a;--ease:cubic-bezier(.16,1,.3,1);--sh-soft:0 1px 2px rgba(15,18,34,.04),0 4px 16px rgba(15,18,34,.06);--sh-lift:0 18px 50px -16px rgba(15,18,34,.22),0 6px 18px rgba(15,18,34,.08);background:var(--bg);color:var(--ink-800);font-family:Inter,system-ui,sans-serif;-webkit-font-smoothing:antialiased;font-size:18px;line-height:1.6}.sell-how *{box-sizing:border-box}.sell-how ::-moz-selection{background:rgba(249,115,22,.16)}.sell-how ::selection{background:rgba(249,115,22,.16)}.sell-how a{color:inherit;text-decoration:none}.sell-how :focus-visible{outline:3px solid var(--orange);outline-offset:3px;border-radius:8px}.sell-how .serif{font-family:var(--font-display),Georgia,serif}.sell-how .shell{max-width:1080px;margin:0 auto;padding:0 clamp(20px,5vw,56px)}.sell-how .eyebrow{font-size:.7rem;font-weight:700;letter-spacing:.22em;text-transform:uppercase;color:var(--orange-deep)}.sell-how .rise{opacity:0;transform:translateY(18px);animation:sellHowRise .85s var(--ease) forwards}.sell-how .rise.d1{animation-delay:.06s}.sell-how .rise.d2{animation-delay:.16s}.sell-how .rise.d3{animation-delay:.28s}.sell-how .rise.d4{animation-delay:.4s}@keyframes sellHowRise{to{opacity:1;transform:none}}@media(prefers-reduced-motion:reduce){.sell-how .rise{animation:none;opacity:1;transform:none}}.sell-how .hero{position:relative;overflow:hidden;background:linear-gradient(165deg,#dbeafe,#e2e8f0 25%,#f1f5f9 50%,#fef3c7 75%,#ffedd5)}.sell-how .hero .shell{padding:clamp(46px,7vw,82px) clamp(20px,5vw,56px) clamp(40px,6vw,70px)}.sell-how .hero-grid{display:grid;grid-template-columns:1fr;gap:clamp(30px,5vw,52px);align-items:center}@media(min-width:900px){.sell-how .hero-grid{grid-template-columns:1.02fr .98fr}}.sell-how h1{font-family:var(--font-display),Georgia,serif;font-weight:600;font-size:clamp(2.5rem,5.6vw,4.1rem);line-height:1.03;letter-spacing:-.018em;color:var(--ink-900);margin:16px 0 0}.sell-how h1 .u{color:var(--orange-deep)}.sell-how .hero p.sub{font-size:clamp(1.05rem,1.6vw,1.28rem);color:var(--slate-600);margin:20px 0 0;max-width:34ch}.sell-how .hero-cta{margin-top:30px;display:flex;align-items:center;gap:18px;flex-wrap:wrap}.sell-how .btn{display:inline-flex;align-items:center;gap:9px;font-weight:700;font-size:1.02rem;padding:15px 28px;border-radius:14px;cursor:pointer;border:1px solid transparent;transition:transform .25s var(--ease),background .2s,box-shadow .25s}.sell-how .btn-primary{background:var(--orange);color:#fff;box-shadow:0 0 0 1px rgba(249,115,22,.18),0 14px 44px -8px rgba(249,115,22,.42)}.sell-how .btn-primary:hover{background:var(--orange-dark);transform:translateY(-2px)}.sell-how .btn svg{width:18px;height:18px}.sell-how .reassure{margin-top:18px;display:flex;gap:18px;flex-wrap:wrap;font-size:.86rem;font-weight:600;color:var(--slate-600)}.sell-how .reassure span{display:inline-flex;align-items:center;gap:7px}.sell-how .reassure .dot{width:6px;height:6px;border-radius:50%;background:var(--green)}.sell-how .stage figure{margin:0;border-radius:20px;overflow:hidden;background:#fff;border:1px solid rgba(255,255,255,.7);box-shadow:var(--sh-lift)}.sell-how .stage video{display:block;width:100%;height:auto}.sell-how .stage .note{margin-top:12px;font-size:.74rem;color:var(--slate-500);font-weight:500;text-align:center}.sell-how .section{padding:clamp(54px,8vw,100px) 0}.sell-how .head{max-width:46ch}.sell-how .head.center{margin-left:auto;margin-right:auto;text-align:center}.sell-how .head .eyebrow{display:block;margin-bottom:12px}.sell-how .head h2{font-family:var(--font-display),Georgia,serif;font-weight:600;font-size:clamp(1.8rem,3.6vw,2.6rem);letter-spacing:-.01em;color:var(--ink-900);margin:0;line-height:1.1}.sell-how .head p{color:var(--slate-600);margin:14px 0 0;font-size:1.05rem}.sell-how .steps{display:grid;gap:clamp(40px,6vw,72px);margin-top:clamp(34px,5vw,56px)}.sell-how .step{display:grid;grid-template-columns:1fr;gap:26px;align-items:center}@media(min-width:860px){.sell-how .step{grid-template-columns:.9fr 1.1fr;gap:clamp(36px,5vw,64px)}.sell-how .step.rev .copy{order:2}}.sell-how .step .num{display:inline-flex;align-items:center;justify-content:center;width:42px;height:42px;border-radius:50%;background:#fff;border:1.5px solid var(--line-2);font-family:var(--font-display),serif;font-weight:600;font-size:1.15rem;color:var(--orange-deep)}.sell-how .step h3{font-family:var(--font-display),Georgia,serif;font-weight:600;font-size:clamp(1.4rem,2.4vw,1.85rem);color:var(--ink-900);margin:16px 0 0;letter-spacing:-.01em}.sell-how .step .copy p{color:var(--slate-600);font-size:1.05rem;margin:12px 0 0;max-width:40ch}.sell-how .shot{margin:0;border-radius:18px;overflow:hidden;background:#fff;border:1px solid var(--line);box-shadow:var(--sh-lift);transition:transform .3s var(--ease),box-shadow .3s var(--ease)}.sell-how .shot:hover{transform:translateY(-3px);box-shadow:0 26px 60px -18px rgba(15,18,34,.26),0 8px 22px rgba(15,18,34,.1)}.sell-how .shot img{width:100%;height:auto;display:block}.sell-how .shot figcaption{padding:12px 18px;font-size:.82rem;font-weight:600;color:var(--slate-500);background:var(--cream);border-top:1px solid var(--line)}.sell-how .shot figcaption .src{display:block;margin-top:4px;font-size:.7rem;font-weight:500;color:var(--slate-400)}.sell-how .rangeviz{max-width:720px;margin:clamp(66px,8vw,78px) auto 0}.sell-how .rangeviz .bar{position:relative;height:20px;border-radius:999px;background:#e3e7f1;box-shadow:inset 0 1px 3px rgba(15,18,34,.12)}.sell-how .rangeviz .likely{position:absolute;top:0;bottom:0;left:25%;right:25%;border-radius:999px;background:linear-gradient(90deg,rgba(249,115,22,.16),rgba(249,115,22,.6) 50%,rgba(249,115,22,.16));transform:scaleX(.02);transform-origin:center;transition:transform 1s var(--ease)}.sell-how .rangeviz.in .likely{transform:scaleX(1)}.sell-how .rangeviz .pin{position:absolute;top:50%;left:50%;transform:translate(-50%,-50%) scale(.3);opacity:0;z-index:2;transition:opacity .45s var(--ease) .5s,transform .6s cubic-bezier(.34,1.56,.64,1) .5s}.sell-how .rangeviz.in .pin{opacity:1;transform:translate(-50%,-50%) scale(1)}.sell-how .rangeviz .dot{width:24px;height:24px;border-radius:50%;background:#fff;border:5px solid var(--orange);box-shadow:0 6px 16px -2px rgba(249,115,22,.5)}.sell-how .rangeviz .bubble{position:absolute;left:50%;bottom:34px;transform:translateX(-50%);white-space:nowrap;background:var(--ink-900);color:#fff;font-weight:700;font-size:1.02rem;padding:9px 16px;border-radius:12px;box-shadow:0 12px 26px -8px rgba(15,18,34,.55);display:flex;align-items:baseline;gap:8px}.sell-how .rangeviz .bubble span{font-weight:500;font-size:.76rem;color:rgba(255,255,255,.7)}.sell-how .rangeviz .bubble:after{content:"";position:absolute;top:100%;left:50%;transform:translateX(-50%);border:7px solid transparent;border-top:7px solid var(--ink-900)}.sell-how .rangeviz .ends{display:flex;justify-content:space-between;margin-top:18px}.sell-how .rangeviz .end .v{font-family:var(--font-display),serif;font-weight:600;font-size:clamp(1.3rem,2.4vw,1.7rem);color:var(--ink-900)}.sell-how .rangeviz .end .l{font-size:.72rem;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--slate-500);margin-top:2px}.sell-how .rangeviz .end.hi{text-align:right}.sell-how .rangeviz .cap{text-align:center;margin:24px auto 0;max-width:52ch;color:var(--slate-500);font-size:.95rem}@media(prefers-reduced-motion:reduce){.sell-how .rangeviz .likely{transform:scaleX(1)}.sell-how .rangeviz .pin{opacity:1;transform:translate(-50%,-50%) scale(1)}}.sell-how .trio-lite{display:grid;grid-template-columns:1fr;margin-top:clamp(42px,6vw,66px);border-top:1px solid var(--line)}@media(min-width:760px){.sell-how .trio-lite{grid-template-columns:repeat(3,1fr)}}.sell-how .lite{padding:26px 0;border-bottom:1px solid var(--line)}@media(min-width:760px){.sell-how .lite{border-bottom:none;border-left:1px solid var(--line);padding:8px 32px}.sell-how .lite:first-child{border-left:none;padding-left:0}}.sell-how .lite .ic{width:42px;height:42px;border-radius:12px;display:inline-flex;align-items:center;justify-content:center;background:rgba(249,115,22,.1);color:var(--orange-deep);margin-bottom:14px}.sell-how .lite .ic svg{width:22px;height:22px}.sell-how .lite h4{font-family:var(--font-display),serif;font-weight:600;font-size:1.14rem;color:var(--ink-900);margin:0 0 5px}.sell-how .lite p{margin:0;font-size:.92rem;color:var(--slate-600)}.sell-how .honest{background:var(--cream);border:1px solid var(--line);border-radius:22px;padding:clamp(28px,4vw,44px);display:grid;grid-template-columns:1fr;gap:18px;align-items:center}@media(min-width:780px){.sell-how .honest{grid-template-columns:auto 1fr;gap:28px}}.sell-how .honest .badge{font-family:var(--font-display),serif;font-weight:600;font-size:clamp(1.5rem,3vw,2.1rem);color:var(--green);white-space:nowrap}.sell-how .honest p{margin:0;color:var(--slate-600);font-size:1.05rem}.sell-how .honest p strong{color:var(--ink-800)}.sell-how .qa{border-top:1px solid var(--line);margin-top:clamp(28px,4vw,44px)}.sell-how details{border-bottom:1px solid var(--line)}.sell-how summary{cursor:pointer;list-style:none;display:flex;justify-content:space-between;gap:18px;align-items:center;padding:22px 0;font-weight:700;font-size:1.08rem;color:var(--ink-900)}.sell-how summary::-webkit-details-marker{display:none}.sell-how summary .pm{flex:none;width:26px;height:26px;border:1px solid var(--line-2);border-radius:50%;display:flex;align-items:center;justify-content:center;color:var(--orange-deep);font-size:1.15rem;transition:transform .25s var(--ease)}.sell-how details[open] summary .pm{transform:rotate(135deg)}.sell-how .qa .ans{margin:0;padding:0 0 22px;color:var(--slate-600);font-size:1rem;max-width:62ch}.sell-how .closing{text-align:center;padding:clamp(56px,8vw,104px) 0}.sell-how .closing h2{font-family:var(--font-display),Georgia,serif;font-weight:600;font-size:clamp(2rem,4.4vw,3.2rem);color:var(--ink-900);margin:0;letter-spacing:-.01em}.sell-how .closing p{color:var(--slate-600);margin:14px auto 26px;max-width:40ch}